CRA President and CEO Speaks to ABC Bay Area on How Back-to-School Shopping Will Look Different Amid Pandemic

By Lauren MartinezThursday, July 30, 2020 7:12PM SAN FRANCISCO (KGO) — Parents and students aren’t sure what to expect as they gear up to return to school. Back-to-school shopping has now changed from traditional supplies to electronics. Rachel Michelin, President California Retailers Association, says parents are investing more because of how abruptly school ended last year.

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